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Shenzhen Audio Association's Successful Mission to Thailand: Forging New Paths for Global Expansion

pawpaw
September 3, 2025
3 min read
Shenzhen Audio Association's Successful Mission to Thailand: Forging New Paths for Global Expansion

From August 26-29, the Shenzhen Audio Association (SZAA), led by President Liu Xiaotong and Secretary-General Yang Chun, guided a delegation of member companies on an in-depth exchange visit to Thailand. The trip culminated in their successful participation in the China-Thailand Technology and Product Matchmaking Conference, held on August 28 at the Bangkok Shenzhen Building. The event was of special significance, coinciding with the 50th anniversary of diplomatic relations between China and Thailand and the 10th anniversary of the establishment of friendly exchange city relations between Shenzhen and Bangkok.

Building a Cooperative Platform

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The China-Thailand Technology and Product Matchmaking Conference was hosted by the Thailand Liaison Office of CCPIT Shenzhen and the Shenzhen Chamber of Commerce Association of Thailand, and co-organized by Acoustic Block and the Shenzhen Audio Association. To foster deep cooperation between businesses from both regions, leaders from key organizations—including the Commercial Section of the Chinese Embassy in Thailand, the Board of Trade of Thailand, the Thai Ministry of Commerce, and the Thai-Chinese Chamber of Commerce—were in attendance. They provided policy insights and resource support, giving companies a clearer understanding of the Thai market's policy direction and development trends.

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This year's conference focused on four major sectors: Audio and Smart Audiovisual Systems, New Energy and Energy Storage, Security and Surveillance, and Network Communication Equipment. Over 100 renowned local Thai purchasers, such as Win Advance Tech Co., Ltd., Dynasty Ceramic Public Company Limited, and Chubb (Thailand) Co., Ltd., gathered for the event, promoting in-depth exchange and cooperation. Under the association's guidance, several Shenzhen audio companies made a strong collective showing, conducting product promotions and technology demonstrations that garnered significant attention from Thai buyers. The event successfully enabled precise matching between suppliers and buyers across several emerging industry chains.

Association Leadership: Building Bridges of Cooperation

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Bangkok Governor Chadchart Sittipunt learning about the exhibits
Bangkok Governor Chadchart Sittipunt learning about the exhibits from member companies of the Shenzhen Audio Association.

The Shenzhen Audio Association played a pivotal role in this matchmaking conference. The association not only proactively engaged with Thai government departments, business associations, and industrial parks but also organized face-to-face meetings for its member companies, helping them gain a deep understanding of Thailand's market policies and industry landscape.

Strategic Signing: Launching a New Phase of Cooperation

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In a key highlight of the conference, the Shenzhen Audio Association formally signed a strategic cooperation agreement with the Shenzhen Chamber of Commerce Association of Thailand. The two parties will engage in deep collaboration in areas such as sharing industrial resources, market expansion, and technological exchange. This agreement marks a solid step forward in the internationalization of Shenzhen's audio industry and lays the foundation for future mutual benefits and win-win outcomes for the Chinese and Thai audio sectors.

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Pawpaw Technology extends its warmest congratulations to the Shenzhen Audio Association for successfully facilitating this strategic China-Thailand cooperation! As a bridge and leader for the industry, the association has forged new paths and laid a solid foundation for Shenzhen audio companies to "go global" collectively.

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As a member company, Pawpaw Technology participated in the entire visit as part of the delegation. We not only attended the signing ceremony but also joined in visiting renowned electronics industrial bases and companies in Thailand’s audio industry chain, gaining deep insights into the local market environment and partnership opportunities. Furthermore, through face-to-face exchanges with numerous well-established Chinese enterprises rooted in Thailand, Pawpaw Technology has gained valuable market insights and accumulated crucial resources for its international business expansion. Looking ahead, Pawpaw Technology will continue to be based in Shenzhen with a global outlook, working hand-in-hand with industry partners to promote the global application of digital audio technology and help elevate the audio industry to new heights.

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